Metadata

identifier

fd1f2dc5-838f-46d4-92e2-57288231daf7

creator

Thrift, Eric

type

Collection

coverage

Mongolia

description

This collection includes television advertisements, marketing videos, and other items related to commercial dairy production in Mongolia. All of the television commercials included here have aired on TV in Mongolia, and have additionally been published by the sponsoring companies on their respective YouTube channels. This collection is intended to support content analysis focusing on representations of culture and tradition in relation to industrial food production.

rights

All documents in this collection are protected by copyright. They have been archived from publicly accessible online sources for the purposes of research and study.

subject

Dairy production

Marketing

date

2012–2014

language

Mongolian

Items

Кукунай Сэлэнгэ аймгийн Цагааннуур сумын фермерч
Khaan Suu LLC

Promotional video profiling a dairy farmer in Tsagaannuur sum, Selenge aimag.

Ahiad l amtalmaar Minii durtai yogurt
SUU JSC

SUU JSC TV commercial. Source description: 100 grammiin sawlagaatai shine yogurt hudaldaand garlaa [A new 100 g package yoghurt is now available].

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Алоетой Хаан тараг
Khaan Suu LLC

TV commercial for Khaan youghurt with aloe.

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Амьд тараг - Amid tarag
SUU JSC

TV commercial for amid tarag, “living yoghurt”. Source description: Амьд тараг таны эрүүл мэнд гоо сайхныг тэтгэнэ. [Living yoghurt promotes your health and beauty].

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Amore musun zairmag
SUU JSC

Amore frozen yoghurt TV commercial. Source description: Зайрмагны төрөлд шинэ амт нэмлээ. Итали иогуртан зайрмаг АMORE. [A new flavour in ice cream. AMORE Italian frozen yoghurt.]

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Amore suun zairmag
SUU JSC

Amore ice cream TV commercial. Source description: Хамгийн тослог багатай итали сүүн зайрмаг AMORE. [AMORE the Italian milk ice cream that is lowest in fat.]

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Amore yogurt zairmag
SUU JSC

AMORE frozen yoghurt TV commercial. Source description: Зайрмагны төрөлд шинэ амт нэмлээ. Итали иогуртан зайрмаг АMORE. [A new flavour in ice cream. AMORE Italian frozen yoghurt.]

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Batshireetiin uildwer
SUU JSC

Promotional video introducing the new SUU JSC dairy production facility in Batshireet sum, Khentii aimag

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Г Баянхүү гуайн сүүний ферм
Khaan Suu LLC

Promotional video for Khaan Suu LLC, featuring the dairy farm run by G. Bayankhüü. Source description: Сэлэнгэ аймгийн анхны хамгийн том ферм юм байна. [This is the largest farm in Selenge aimag.]

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Golden milk reklam
Eric D Thrift

TV commercial for Golden milk powder

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Golden milk reklam
Eric D Thrift

TV commercial for Golden milk powder

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Хаан зайрмаг
Khaan Suu LLC

TV commercial for Khaan Suu ice cream.

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Хаан зайрмаг - Мамбо
Khaan Suu LLC

TV commercial for Mambo ice cream.

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Миний Монголын Сүү
SUU JSC

TV commercial for SUU JSC, “My Mongolian Milk”.

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Миний Монголын Сүү - Minii mongoliin suu
SUU JSC

Promotional video for SUU JSC. Source description: Миний монголын сүү нэвтрүүлэг. Сүү бэлтгэлийн нэгдсэн системтэй цор ганц үндэсний манлай үйлдвэр “СҮҮ” ХК. [My Mongolian Milk television program.

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Mongol uneenii suu
SUU JSC

SUU JSC TV commercial. Source description: Бид малчдаас сүүгээ авдаг [We get our milk from herders].

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Нацгаа гуайн сүүний ферм
Eric D Thrift

Promotional video for Khaan Suu LLC. Source description: Хаан сүү үйлдвэрийн бүтээгдэхүүнүүдийн түүхий эд болох сүү хэрхэн бэлтгэгдэн ирдэг тухай энэ бичлэгээс үзэх боломжтой.

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Shar suu 0,1%
SUU JSC

TV commercial for “yellow” skim milk

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Shar suu 0,1%
SUU JSC

TV commercial for “yellow” skim milk

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Suu
SUU JSC

SUU JSC TV commercial

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Suu XК
Eric D Thrift

SUU JSC TV commercial

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Suu nogoon 2,5%
SUU JSC

TV commercial for “green” partly skimmed milk

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Suu yogurt
SUU JSC

SUU JSC youghurt TV commercial

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Suugee uusan uu
SUU JSC

Source description: Сүүгээ уусан уу? дууны шинэ клипийг та бүхэн сонирхоорой. [Presenting the new video for the song “Did You Drink Your Milk Yet?”.]

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

"Сүүн өдөр, сүүн зам" хөтөлбөр
SUU JSC

TV commercial on the “Milk Day, Milk Road” Program

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

ТЭСО ХХК
TESO LLC

TV commercial for TESO Corporation

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Тараган ундаа - Taragan undaa
SUU JSC

TV commercial for drinkable yoghurt. Source description: Эрүүл зөв амьдралыг дэмжигч - ҮНДЭСНИЙ УНДАА ТАРАГАН УНДАА [Promoter of a good, healthy lifestyle–THE NATIONAL DRINK, YOGHURT DRINK].

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Тэсо ХХК - Айсмарк - Аз жаргалын амт
TESO LLC

TV commercial. Source description: Icemark - The taste of happiness.

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Тэсо Корпораци Зөв аарцны ундаа Ясны сийрэгжилтийн эсрэг
TESO LLC

TV commercial for aarts (fermented curd) beverage - “Good fermented curd beverage combats osteoporosis”

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Tsenher Suu 3,2%
SUU JSC

TV commercial for “blue” full-fat milk

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Цөцгийн тос ба Маргарин - tsutsgiin tos ba margarin
SUU JSC

Promotional/educational video explaining the difference between butter and margarine. Source description: Цөцгийн тос ба маргарины ялгаа.

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Цөцгийтэй аарцтай - Хаан зайрмаг
Khaan Suu LLC

TV commercial for Khaan ice cream with real cream and fermented curds.

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Ulaan suu 4,0%
SUU JSC

TV commercial for “red” added-cream milk

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Undesnii undaa Taragan undaa
SUU JSC

TV commercial for drinkable yoghurt. Source description: Үндэсний ундаа Тараган ундаа [National beverage - yoghurt beverage].

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Vitafit - Ugluu suu
Vitafit

Ugluu (Morning) Milk TV commercial featuring children

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Vitafit - ugluu suu
Vitafit

Ugluu (Morning) Milk TV commercial featuring author B. Lkhagvasüren

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

deldee bagshiin tsag 1
SUU JSC

Promotional/educational video for children

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

deldee bagshiin tsag 2
SUU JSC

Promotional/educational video for children

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

dream ice cream
SUU JSC

Dream Ice Cream TV commercial

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

Khuns komplex Chapi
Khuns Complex LLC

TV commercial for sausage with cream

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials

www EAGLE-TV mn 2010 04 13
Eagle TV

Television news report about misleading labelling of milk products

subject: Mongolia, Dairy Production, Milk Marketing, Television Commercials